Over time, businesses evolve. New products are created, and new customers won.
And, as a business evolves and matures, so too does its purpose, its identity, and its appearance.
Back in 2008, when the business now known as Fetchify was launched, we were called Crafty Clicks.
That identity was perfect for an early-stage, disruptive start-up – but in 2020, we felt it was time for a new name to reflect where the business had evolved to.
Fetchify was born, because we ‘fetch’ and ‘verify’ data for our customers.
The name change coincided with our acquisition by software and payments group ClearCourse, and over the past year, we’ve been working on a whole new brand identity that reflects a ‘grown up’ Fetchify.
Of course, we’re still the same people with the same great range of products, but our new visual identity demonstrates that we’re part of ClearCourse, and aligned with the group’s purpose of helping our customers build great businesses with industry-specific software.
Our new logo, which utilises a modern, sans-serif font, incorporates the ClearCourse compass, which points north-east – a sure sign in business that things are moving in the right direction.
From a visual perspective, we’ve heroed people. Why? Because, while we provide tools that verify data quickly and accurately, people are at the heart of everything we do.
It’s your customers who have a more enjoyable website experience thanks to fast data verification online. It’s your delivery drivers who’ll have a stress-free day because they’ve got accurate, validated address data. It’s your admin and customer service teams who are able to increase customer satisfaction and achieve more than ever before.
Across our brand-new website, which stands alone while clearly part of the ClearCourse brand family, we’ve simplified the information on-screen, putting our products – and the benefits they deliver for your business – at the front and centre.
As a brand, very little has changed. We’ve still got our brilliant range of products, and continue to put customer service right at the heart of everything we do.
And we’ll continue to develop and innovate, to make sure we’re delivering the fastest, most accurate and most intuitive data verification products to help your business be the very best it possibly can be.
Fetchify’s address lookup and data validation platforms cover more than 250 countries, and increases customer conversion with the fastest, most accurate customer data capture. Fetchify’s flagship products – Address Auto Complete and Postcode Lookup – reduce friction at the checkout, and also significantly increase the number of successful deliveries. Founded in 2008, Fetchify processes millions of data transactions every day for clients ranging from startups to established high-street names, and offers a full suite of data validation tools, including phone, email and bank, too.
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Registered Office: 107 Cheapside, London, EC2V 6DN. Registered in England: 06912469.
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